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Kubota Becomes a DX-Certified Operator under the National Digital Transformation (DX) Certification Initiative

December 13, 2021
Kubota Corporation

Kubota Corporation (Head Office: Naniwa-ku, Osaka, Japan; President and Representative Director: Yuichi Kitao; hereinafter "Kubota") announced today that it was recognized as a DX-certified operator under the Digital Transformation (DX) Certification initiative by the Ministry of Economy, Trade and Industry (METI, a ministry of the Government of Japan) in December 2021.

About the DX Certification Initiative and the Background of its Receipt

  • Based on the Act on Facilitation of Information Processing, the DX Certification is a system whereby the METI certifies companies that are ready to promote digital transformation (DX-ready) with business visions, strategies, and structures being developed to accommodate society’s transformation by digital technology.

  • Earlier this year, Kubota kicked off its long-term vision, "GMB2030," which guides the company up to fiscal 2030, and the Mid-term Business Plan 2025, which is designed to establish the foundation for realizing GMB2030. The Mid-term Business Plan 2025 has five main themes, including promotion of ESG management and development of infrastructure that supports sustainable growth, and promotion of DX plays a critical role in meeting these goals efficiently and without fail. We will develop a platform that serves as the foundation for DX to innovate "products, services, and manufacturing floors," "business processes," and "communication & collaboration," thus ensuring the successful accomplishment of the Mid-term Business Plan 2025.

  • In recognition of these and other initiatives, Kubota is deemed to meet the certification criteria specified in the Digital Governance Code, which summarizes what action business managers are required to take to enhance their corporate value. We will remain committed to applying DX to the pursuit of business opportunities and the search for solutions to social issues in the food, water, and living environment field.